Fresh Bodegas, a joint project of GrowNYC’s Greenmarket program and Red Jacket Orchards, pairs the convenience of shopping at the corner bodega with the variety of fresh, local produce available at Greenmarkets. Red Jacket Orchards, a multi-generational family farm will make regular deliveries of Wholesale Greenmarket produce and products from their farm in the Finger Lakes region of New York to Fresh Bodega refrigerators that will be installed in corner stores throughout Bedstuy, Brooklyn. These refrigerators will keep the produce fresh and prominently display healthy products in highly trafficked neighborhood shops. Eventually the program will expand to Bushwick and other neighborhoods where under-resourced bodegas have been unable to offer fresh produce.
Your donation of $5 or more will help fund the purchase of more refrigerators and offset the costs of maintaining the delivery route. Greenmarket will match the first $10,000 raised. Together our pool will help get this project off the ground and on its way to become a self-sustaining model: upstate produce feeding downstate demand for fresh food.